Case study

Pool cleaners

Why this niche works

  • New pools require ongoing service

    Every new residential pool becomes a recurring maintenance customer. The need is predictable and long-term.

  • Homeowners choose cleaners early

    Most pool owners select a service provider before or shortly after construction completes. Reaching them early matters.

  • Pool construction is publicly visible

    Permits, construction activity, and location data create a clear, trackable signal that doesn't require personal data.

What Leadoka tracks

Construction activity

Active and completed pool builds in your area.

Permit timing

Public permit filings that indicate new pool construction.

Location-based signals

Geographically filtered to match your service area.

Example output

Leads per week 5–20 new pool owners
Type Local, residential
Status Ready for outreach
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Leadoka supports a limited number of businesses per area to maintain data quality.